All registrants will receive a bonus sales script document by email, to help them win in catalysis sales

The growing catalysis market presents numerous opportunities for a wide variety of sectors from petrochemicals to pharma, agritech and beyond. Optimising catalytic processes has become a key focus for every industry looking to reach sustainability goals, and to enhance and streamline catalytic processes that we rely on every day.  Many innovations in catalysis are being driven by Diffuse Reflectance Infrared Fourier transform spectroscopy (DRIFTS), an essential analytical technique that decodes catalytic processes through real-time insights to better understand catalyst their behaviour under operational conditions.

Understanding how to effectively utilise Diffuse Reflectance Infrared Fourier-Transform Spectroscopy (DRIFTS) can be a challenge. In the “DRIFTS Made Easy: Simple Steps to Master the Praying Mantis for Catalysis” webinar, we shared valuable insights into how sales professionals and technical teams can better address key pain points experienced by catalysis researchers, R&D leads and QC managers. From practical tips and real-world case studies to industry trends and insights, this webinar is packed with tools and knowledge to help you better understand DRIFTS, its applications in catalysis and your customers who are using this technique in their day-to-day work.

Hosted by Dr Amy Worrall, Bisirat Araya, and Jim Delaney, was designed to provide a deeper understanding of DRIFTS and an overview of the Praying Mantis- the industry standard for diffuse reflectance, and to help you confidently propose the right solutions to customers.

Don’t worry if you missed the live run-through, you can watch the webinar on-demand here.

What’s covered?

  • Understanding DRIFTS
    • How DRIFTS works
    • Making sense of the Data – Kubelka-Munk (KM) Transform – a crucial interpreting DRIFTS data
  • Specac-Harrick Technologies:
    • Introduction to the Praying Mantis
    • Sample Chambers
    • Software Solutions
    • Integrated Technologies
  • Technology in Action: case studies demonstrating how DRIFTS and the Praying Mantis have been used in actual catalysis research. 
  • Q&A section:
    • Before introducing the powder sample into the sample chamber, we need to preinstall a filter in the chamber and ensure that the powder size is larger than the filter pore size. If the powder size reduces to approximately the nano range, is there any solution to address this?
    • A comment mentioned that the gas can either go through the sample or over it. Is there a difference between these two options?
    • What are some common challenges in setting up in situ DRIFTS experiments, and how can they be mitigated?
    • Your sample chambers look great, but there isn’t one that’s quite right for my application – do you offer customs or alterations?

Please note:

If you have signed up or attended the webinar already, you should have received the direct link via email. If you didn’t have a chance to register for the webinar, you can get access to the recording by completing the form below. Every registrant, also receives a handy sales guide to the Praying Mantis. If you have any technical questions for us about DRIFTS, please get in touch: marketing@specac.co.uk

View the on-demand video now

Speakers

Dr Amy Worrall
PAT Product Specialist

Dr Amy Worrall is a product and strategy specialist with extensive practical experience in vibrational spectroscopy. Primarily focused on advancing Process Analytical Technology (PAT), her work bridges technical innovation and market needs, helping customers apply innovative technologies for sustainable, impactful results.

Bisirat Araya
Applications Scientist

Bisirat holds a B.A. and M.S. in Chemical Engineering from Manhattan University and is an Applications Scientist at Specac-Harrick with over eleven years of experience at Harrick Scientific. She specialises in technical customer support, sample evaluations, equipment setup, and technical documentation. Bisirat collaborates with customers to optimise equipment performance and works with applications and engineering teams to develop new products.

Jim Delaney
Applications Scientist

Jim is an Applications Scientist at Specac-Harrick with eight years of experience at Harrick Scientific. He provides technical support throughout the sales process, evaluates customer samples, assists with equipment setup, and creates technical documentation. Jim collaborates with customers to optimise their applications and contributes to product development.

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